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Jay Goluguri

People, Products & Purpose

Marketing

When competition shows up

March 7, 2012 By Jay Goluguri

Whether you are a trailblazer or a entrepreneur, competition does eventually shows up. And more competition will showup as days go by. You do have a choice to either ignore competition or to accept, adapt & thrive. Ignoring competition is usually a path to annihilation. Accepting the existence of competition and adapting by focussing on your strengths, differentiating ...

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Filed Under: Blog post, Marketing Tagged With: competition, Marketing, strategy

Hidden messages

August 3, 2011 By Jay Goluguri

  Bad economic conditions & outlook are forcing business to cutback on expenses. Leaders roll out austerity measures to cutback on spending. However, they fail to realize the hidden messages that they constantly communicate with the team. They set bad examples!   Take the case of a leader who implements travel restriction in a group on one hand while he/she travels or ...

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Filed Under: Blog post, Marketing Tagged With: Marketing, tips

The uninvited guest

January 11, 2010 By Jay Goluguri

How many times you walk into a retail store and a sales person immediately asks you “How may I help you?”.  Many stores mandate this from their sales folks – but I say stop this nonsense. Quite often sales people follow you around the store (e.g., most furniture sales people do this) and keep asking you “Are you doing ok?” A sales person needs to be available when needed and ...

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Filed Under: Blog post, Marketing Tagged With: customers, Marketing

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I am Jay Goluguri. I am passionate about crafting technology products. I write about people, products and purpose.

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